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By Andi Allen Let’s talk about the boyfriend shirt. Oversized. Button-up. In the world of retail this supposedly means “borrowed” from the man in your life (and we certainly aren't assuming everyone has one of those!). It’s meant to feel effortless, a little flirty, a bit sexy. But honestly? The idea is worn out. Here’s the thing: I don’t care if it’s your boyfriend’s, girlfriend’s, dad’s, mum’s, or your cat’s – if it’s not your shirt, why are we still romanticising wearing it? Credit: Valaria Nikatina via Unsplash Women have been conned into thinking they’re getting something special with these...

Gender Free World was the trading name of GFW Clothing from 2015 to 2024. Gender Free World is known for its high quality button up shirts which are designed for all bodies regardless of gender, bamboo boxer shorts, bow ties, pride socks and unique artwork  and slogan T Shirts. Gender Free World had a physical shop located in Portland Rd, Hove which closed in May 2024  After a pause in operations from May- October 2024, Gender Free World returned with a new business model and a continuing desire to disrupt the existing gender binary in the fashion world. What else...

There’s something undeniably captivating about the ocean – the vastness, the power, the mystery. It’s this timeless allure that inspired our two standout styles: The Deep Blue Shirt and The Wave Shirt. Each one is a celebration of Katsushika Hokusai’s iconic The Great Wave off Kanagawa - wearable tributes to one of the world’s most recognisable works of art. The Deep Blue Shirt features a rich, deep blue tone and a striking wave print subtly hidden inside the collar and cuffs – a bold yet elegant nod to Hokusai’s masterpiece. The Wave Shirt, with its flowing blues and tonal contrast collar and cuff detail,...

Did you know it was actually a woodblock print and not a painting? Few waves in history have made as big a splash as The Great Wave off Kanagawa. It’s a masterpiece that has been crashing through art, fashion, and pop culture for nearly 200 years. But what makes this wave so legendary? Created in the early 1830s by Katsushika Hokusai, this iconic woodblock print captures a moment of sheer oceanic power. The towering wave, its claw-like crest curling towards the sky, threatens to engulf three tiny fishing boats. Meanwhile, in the distance, Mount Fuji stands calm and unmoved, a quiet contrast to the...

By Andi Allen The return of an ageless statement staple for your wardrobe. In Batch 2, GFW Clothing has once again delivered another timeless, powerful, and effortlessly stylish white shirt. The Formal White Shirt, with a concealed button placket, a sophisticated cutaway collar, French double cuffs to show off your cufflinks. Dressed up or down, crisp or relaxed, the white shirt is more than just fashion—it’s a statement. It's curious how each person styles their white shirt and what they pair it with. Iconic women like Katharine Hepburn embraced its bold tailoring, while Audrey Hepburn made it look effortlessly chic....

Inspired by the bold, eclectic spirit of the city we love and adore. GFW Style Name: Brighton Edge (or Angle) Cuff with 2 Buttons and an Extra Hole for Cuff Links. A versatile and stylish feature. Why We Love It. Versatile: Wear it your way—buttoned up, with cuff links, or folded back for a stylish touch (especially with a contrast fabric). Thoughtful Design: We’ve considered our customers with shorter arms—you can turn the cuff back and use cuff links as a button for a perfect fit! Adjustable: Two buttons let you adjust the width of the cuff ensuring the best...

Fatboy Slim, international DJ and musician is known for his striking shirts. When he saw our designs he said'yes' and bought 2 shirts straight away.

Ok, let's get it to it, non-binary fashion. Why does society think that your gender should dictate what clothes you wear? How one expresses their self satorially should not be restricted by a person being defined as a man or woman. Clothes may look like a small part of the everyday, but they are one of the most consistent messages that we receive about who we are and who we are not supposed to be and let's face it gender feels like an increasingly over simplified and artificial way of identifying oneself.  Most high street trends today focus on the...