News & Blogs - GFW Clothing

Behind the Seams: Our Visit to the Shirt Factory Earlier this month, we took a trip to Istanbul to visit the factory that produces our shirts. For us, it wasn’t just about business, it was about connection, trust, and making sure the people behind GFW Clothing are working in the right conditions. The reason we originally chose to partner with this manufacturer is simple: they’re a family-run business with decades of experience in shirt making. Turkey has a long-standing reputation for its world-class cotton and linen textiles, so we knew we’d be in safe hands. On top of that, the...

GFW Clothing is the number one brand catering for clothes for gay women and Zoe has even gave us a mention in the Queer Looks exhibition featuring in Brighton Museum.

By Suki Is there such a thing as non-binary fashion or the perfect androgynous or non binary outfit? From a young age we are influenced by our surroundings and instantly put into a category by our biological sex. From the second we’re born, ‘It’s a girl/boy!’ leads us to believe we should follow in conventional gender footsteps. We are bought blue or pink toys, taught to believe dresses are for girls and trousers are for boys and that things like make-up are gender specific. No no. Things are really starting to change. We could argue all day long as to...

Ride a bike, work on a farm? This bread is for you (but not if you are a woman). First, there were gendered shower gels, now there seems to be gendered everything. In many ways society seems to be travelling backwards...and here's one reason why, if you can sell the battleships game in pink for girls and in blue for boys you can sell 2 per family instead of one! Here are a few social posts calling out the bullshit that sums up the insane world of gendering anything and everything...   Men! Listen up! Wearing a mask is for women....

    We’re thrilled to unveil Batch 4 — the latest drop from GFW Clothing, the UK’s original and inclusive shirtmaker. Designed for everyone, our shirts come in a range of 4 body shapes and sizes to fit all bodies beautifully, and feature our unique secrecy No-Gap Button to keep your shirt looking smooth, secure, and stylish all day long. 🎯 Preorders are to open later in July! Don’t miss your chance to secure these standout styles before they officially launch. 👕 Meet the New Collection   🌺 Botanical Moody florals meet smart tailoring in our Botanical design. Set against a dark background...

  Wimbledon. The strawberries, the sunshine (hopefully), the impeccable backhands… and of course, the sea of crisp, white outfits in the crowd. But let’s pause for a second. You’re not just anyone in the crowd. You’re you. And what you wear should reflect who you are, not just a tradition. At GFW Clothing, we believe fashion should never be about conformity. It’s about identity. Confidence. Expression. It’s about walking into Wimbledon, or anywhere, and feeling like the most vibrant version of yourself. Reinvent the Dress Code Sure, the players have to wear white, but you don’t. So why melt into a monochrome blur when you...

For the LGBTQ+ community pride season is so important, and it is an opportunity to get your best LGBTQ clothing signifiers out of the closet.  At GFW, we believe style shouldn’t come with gendered limits — and this look is a perfect example of what happens when fashion is truly for everyBODY. Tailored to fit all shapes, identities, and expressions, this ensemble blends structure with celebration, and polish with personality. It’s not just an outfit — it’s a vibe, and it’s all about authenticity. THE LOOK A striking royal blue short sleeve button up that says sharp, confident, and cool....

Summers finally here and the short sleeve button up shirt is the perfect top for hot weather. We explore short sleeve shirt styling with gender non-conforming model Rae.