GFW Community

Emma is one of our brilliant Shirt Lovers : a proud GFW brand ambassador and all-round creative powerhouse. A 40-something lesbian writer, performance poet, host, event organiser, and creative project manager (yes, she really does it all!) — Emma thrives on staying busy and being on the move. Emma in parrot print Hawaiian style shirt. She travels across the country performing, connecting, and creating vibrant, safe, and inclusive spaces for LGBTQ+ women and non-binary people to share their voices. Whether she's on stage or behind the scenes, Emma brings passion, purpose, and unapologetic style — and we’re thrilled to have...

This space is a celebration of shared voices, common threads, and meaningful collaborations.  Whether you're part of our brand ambassador crew (brand legends), a long-time customer, or a proud ally, the GFW Community is where we come together over a love of great shirts and a deeper care for one another. It’s about more than style – it’s about connection, self-expression, and belonging.  Here, we highlight the stories, events, and people that make GFW what it is: inclusive, passionate, and proudly different. Brand Legends Meet Emma. writer, poet, host, & shirt lover. Shared Voices - Coming Soon Common Threads -...

Guest blog by William Elisabeth Cuthbert Dressing for your gender identity can change everything about how you move through life. Confidence, posture, accepting compliments or opening up around others, can all shift towards how you are inside. But it can also reveal ways you’ve never imagined you could feel about yourself, as I found when I needed an outfit for two family weddings in 2021. Two ceremonies, one weekend, maximum pressure. At my sister-in-law’s, in the stately surroundings of Kenwick Park Hotel in the Lincolnshire Wolds, I hoped to make an impression as a member of the bridal party. What...

Lucy Spraggan doesn't pay attention to the section of the store she shops in, we caught up with her to talk style and eyebrows.  

  She’s the owner of Refuse To Conform Clothing and a fashion icon in her own right. With 73.9k followers on Instagram, there is no questioning Charlie Moss’s eye for style. GFW got the goss on what non-binary fashion really means to Charlie, delving into queer style and the LGBTQ community’s aim to blur the lines of gender…    

When she first started posting memes on Instagram, little did she know she'd gain so much attention the world over. Now Charlie Tavenier, aka 'Androgynous Charlie' is winning hearts with not only her androgynous style but her cheeky charm too. GFW have a quick Q&A with her to discuss fashion, gender and defining her style...  

This is the first in an occasional series - Spotlight on Liza. At GFW Clothing we believe passionately in community; without other people, connections and community, society is meaningless.  Last month we spoke with Lovely Liza from Lincoln. Liza has always struggled with shirts as she is small with a big bust